Transforming the website and brand for event based company Ex Events, setting them up for success.

Faster than implementing third-party solutions,
100% on brand experience and total control over
data and performance.

Ex Eents

Ex Events is a high end, luxury event venue in batavia IL for private parties, weddings, fundraisers.


Batavia, Chicago,


Events management

Company size

150 — 200 employees



Services we provided

  • Development
  • Experience Strategy
  • Go-to-Market Strategy
  • Copywriting & Editing
  • Website Design
  • Website Maintenance
  • Digital Marketing

The client

Ex Events has a passion for hosting events and helping his clients organize the event of their dreams. Setting the highest of expectations for his team, event staff and himself, Ex Events produces the most remarkable and one-of-a-kind events imaginable.


After an internal rebrand, Ex Events website was failing to convert site visitors into paying members. Unsure how to right their digital flagship, Ex Events brought in Intellexal Solutions to evaluate their online presence and deliver high-impact solutions. Intellexal Solutions aimed to consolidate Ex Events digital experiences into a single solution. This new offering would need to create an experience that would wow potential Hires and the clients.


Ex Events partnered with Intellexal Solutions to completely rebrand and launch Ex Events's new website, marketing platform.

The result

Our first research project with Ex Events defined the landscape, viewership behavior, and opportunities Ex Events had to leverage their content in an all-new digital experience. We then designed, validation-tested, and help launch a direct-to-consumer content experience, while also helping Ex Events explore a future-vision for their website.

Ex Events updated branding, website, and revamped digital strategy improved the overall traffic 40x over their previous model. 

We united the Ex Events around the following: 

  • Design that makes lives better.
  • Creativity. Collaboration. Commitment.
  • One Firm. One Voice.
  • Always forward.
  • People first.